Adelaide Footy Madness

Footy.
Made by fans.

In the stadiums and in the loungerooms, it’s the fans that make footy so special. Which is why we’re supporting the supporters of the Brisbane Lions and the NRL.

Our partnerships

We choose to work with partners who share similar values to our own; who we respect and who support the lives, interests and passions of people across Australia.

Lions Made by Fans
Lions

Brisbane Lions

Footy fans and supporters of the Brisbane Lions AFL and AFLW teams are a passionate bunch, so we’re supporting them as they support the great game of AFL – from the elite to the grassroots.

NRL

National Rugby League

There’s no fan quite like an NRL fan. That’s why we’re getting behind them and their efforts to get their favourite team across the line, whether it’s a top-flight NRL team or their local juniors.

NRL Made by Fans
Youi Rugby League World Cup partnership

Rugby League World Cup

The world's biggest Rugby League tournament is coming to our backyard, and we're proud to be a Major Partner of the 2026 Rugby League World Cup - set to be the biggest and most inclusive tournament in the sport's history.

For the first time, the Men's, Women's and Wheelchair World Cups will be played concurrently, bringing together 26 teams from 14 nations. Over one month, the world's best players will compete for Rugby League's ultimate prize. But while the action on the field will be unforgettable, we know the tournament will be defined by more than what happens between the sidelines. It will be brought to life by the fans - their passion, their energy and the moments they create together.

Compass Institute

The Compass Institute is a local charity that provides individuals living with a disability the possibility and opportunity to live an extraordinary life. We’re proud to support this cause and organise various initiatives throughout the year to help contribute to this incredible charity.

Compass Institute
Lions Made by Fans

SCARS

Youi is a proud sponsor of SCARS, a Sunshine Coast-based charity dedicated to providing temporary refuge and finding new homes for abandoned, abused, stray, and unwanted cats and dogs. Our people regularly volunteer at SCARS as well.

Win tickets to the 2026 Rugby League World Cup!

As the Official Partner of Rugby League Fans, we’re giving Youi customers the chance to win tickets to the 2026 Rugby League World Cup. Win one of 40 double passes* available across eight matches in Australia.

Want to know when and where your team's playing? Click here to check out the 2026 Rugby League World Cup Draw.

Fill out the entry form below for your chance to win!


*Terms and conditions apply. Flights and accommodation not included. Cannot exchange tickets for cash.

RLWC image

Terms

  1. Youi Pty Ltd (Youi) ABN 79 123 074 733, 2 Smart Drive, Sippy Downs, QLD 4556, is offering a chance for Youi customers to win a double pass (2 tickets) out of a total of forty (40) double pass tickets to eight (8) Rugby League World Cup games. Customers must currently hold any of the following Youi Policies: 
    1. Car Insurance with Comprehensive cover level; 
    2. Motorcycle Insurance with Comprehensive cover level; 
    3. Caravan & Trailer Insurance with Comprehensive cover level; 
    4. Watercraft Insurance with Comprehensive cover level; 
    5. Small Business Insurance; 
    6. Home Building Insurance; and/or 
    7. Home Building and Contents Insurance, 
      (the Youi Policy/ies
      and meet the Qualifying Criteria set out in these terms and conditions or any revisions made in accordance with paragraph 3. 
      (the Promotion).
  1. The Promotion commences 10 09 2026 at 00:01 AEST and terminates 01 10 2026 at 08:30 AEST 2026 (the Promotion Period). This is a game of chance, where skill plays no part in determining the outcome.  
  2. Authorised under ACT Permit No. TP 26/02033 and SA Permit No. T26/1547 
  3. Youi may amend the Promotion or these terms and conditions, or discontinue the Promotion at any time, subject to approval of the relevant authorities. 

Eligibility 

    1. The Promotion is open to Australian residents only who are over 18 years of age as of the date of entry, who follow the entry instructions specified (Entrants). 
    2. The promoter is Youi Pty Ltd (ACN 123 074 733) (Youi) of registered address 2 Smart Drive, Sippy Downs, Queensland 4556 and contact number of 13 96 84. 
    3. Employees of Youi, its affiliates, subsidiaries, advertising and promotion agencies, and suppliers, (collectively, the Employees), and immediate family members and/or those living in the same household of Employees are not eligible to participate in the Promotion. 
    4. The entry must fulfil all Promotion requirements to be eligible to win a Prize. Entries that are incomplete or do not adhere to the rules or specifications may be disqualified at Youi’s sole discretion. 
  1. Qualifying Criteria: in order to qualify for an entry, you must fulfil and satisfy the: 
    1. Promotion Entry Obligation; 
    2. Policy Obligation; and 
    3. Payment Obligation, 

as set out in these terms and conditions. 

  1. Prizes 
    1. There are forty (40) double pass tickets to be won, across eight (8) games. There are five (5) tickets available for each game. A Prize is double pass (2) Rugby League World Cup, for the city/venue selected on entry to the Promotion. Each Prize is valued between $138-198 AUD (20 x $198, 15 x $158 and 5 x $138) 
    2. The total prize pool is $7,020 AUD(excluding GST). 
    3. Any reference to dollars is to Australian dollars. 
    4. The Prize is not transferrable or exchangeable and cannot be taken as cash. 
    5. All taxes (excluding GST), which may be payable as a consequence of receiving the Prize, are the sole responsibility of the winners. 
    6. Youi is not liable for any loss, damage or injury suffered (even if caused by negligence) as a result of the Entrants accepting and/or using the Prize, except for any liability which cannot be excluded by law. 
    7. Eligible Entrants acknowledge that use of the Prize, or participation in Promotion, carries inherent risk. Eligible Entrants acknowledge that use of the Prize, or participation in Promotion, may be dangerous and if they (and any other person(s) sharing the Prize with the Entrants) choose to use the Prize they do so at their own risk. Youi may require the Entrants to sign an agreement releasing Youi from all liability arising from the Entrant’s use of the Prize, or participation in Promotion. 
    8. All expenses other than those expressly referred to in these terms and conditions will be at the Entrant’s and their companion’s cost. Youi will not be liable for the failure of the Entrant to meet event schedules or cancellations and no cash or other prize will be awarded if the Entrant or their companion cancels or cannot attend for any reason.  
    9. The Prize is subject to the terms and conditions of the relevant venue.  

     

    1. Promotion Entry Obligation: to participate in this Promotion, you must be over 18 years of age as of the date of entry, and must manually enter the Promotion through the relevant landing page on the youi.com website and supply all required personal and contact details and select your preferred city/venue. You may select only one city/venue preference. Maximum one entry per entrant. Prizes to be drawn in order of the game dates. 
    2. Policy Obligation
      1. provision of the Prize is conditional on you currently holding (1) or more of the Youi Policies during the Promotion Period OR taking out (purchasing) one (1) of the qualifying Youi Policies (with a start date of up to 40 days after the end of the Promotion Period) during the Promotion Period.
    3. Payment Obligation
      1. provision of the Prize is conditional on payment for the Youi Policy/ies being received by Youi in cleared funds; and 
      2. for Policies that have a delayed start date (of up to 40 days after the date that the Policy is taken out), the Payment Obligation may be fulfilled outside of the Promotion Period. 
    4. Draw 
      1. If you fulfil the Qualifying Criteria, you can enter the draw for your chance to win double pass (2) tickets to the Rugby League World Cup, drawn at 09:00am on 1 October 2026 at 2 Smart Drive, Sippy Downs, QLD. 

         

      2. We will notify via email winners and provide winners with their Prize within seven (7) days after the Promotion draw. Winners will also be published (initial of their first name, last name and postcode) on the youi.com website within 14 days of the draw. In the event of an email delivery status failure or for any other reason a prize is unclaimed the Promoter will perform an unclaimed prize draw at the same time and location as the original draw on 16 October 2026. Unclaimed prize winners will be notified via email within 7 days of the unclaimed prize draw and published (initial of their first name, last name and postcode) on the youi.com website within 14 days of the unclaimed prize draw. 

         

      3. Youi is not liable for a winner’s failure to receive notices and/ or Tickets for any reason including if due to spam, junk e-mail, telecommunication issues or other security settings or for a winner’s provision of incorrect or otherwise non-functioning contact information. 

         

      4. If an Entrant’s contact details change, it is the Entrant’s responsibility to notify Youi by no later than the draw date. Youi will not accept any changes made after that date.
    5. Cancelling Policy/ies: if a winner cancels a Youi Policy/ies during its cooling off period (as specified in the relevant Product Disclosure Statement (PDS)), they will remain eligible for the Prizes, providing the Payment Obligation was satisfied prior to cancellation. 
    6. Other terms 
      1. This Promotion is valid for the Youi Policy/ies underwritten and issued by Youi Pty Ltd.  
      2. Youi Policies are subject to our usual underwriting and pricing criteria and the relevant PDS. 
      3. The Prizes are subject to Ticketek’s own terms of use. Ticketek terms of use can be accessed at http://m.ticketek.com.au/shows/show.aspx?sh=GIFTSTC08. By issuing the Prizes, Youi fulfils its primary responsibility in relation to the goods and services, and does not accept any responsibility for any restrictions on use imposed by Ticketek. 
      4. The Promotion is subject to Youi’s Privacy Policy and Website Terms of Use

© Youi Pty Ltd 

Terms dated 19/08/2026. 

No.1 Fan

From behind-the-scenes revelations to those “you had to be there” moments, our NRL and Brisbane Lions player interviews with their number 1 fans peel back the layers to reveal the human side of our footy stars. Get ready for refreshingly honest stories that prove footy really is made by fans.

Tarryn Aiken's Number 1 Fan

How Tarryn Aiken Went from Not Playing to Best Player in the World

From being told she couldn’t play to becoming the best player in the world, this is Tarryn Aiken’s story – through the eyes of her number 1 fan.
September 04, 2026
Tamike Upton Number 1 Fan

From Central Queensland to the NRLW: How Tamika Upton’s Number 1 Fan Watched It All Unfold

From Central Queensland touch football to the NRLW – this is the story of Tamika Upton, her Aunty Niccy, and the family entourage yelling in the stands.
August 05, 2026
Chris Fagan

How Chris Fagan’s Number 1 Fan Helped Shape His AFL Coaching Career

Brisbane Lions Senior Coach Chris Fagan and his number 1 fan, Mum Beth, reflect on the small-town values and family foundations behind his career.
July 23, 2026
Jaspa Fletcher's Number 1 Fan

From Dad to Number 1 Fan: How Adrian Fletcher Prepared Jaspa for the AFL

From kicking socks in hallways to the hallowed Gabba turf, this is the story of a Dad who knew exactly what professional AFL would demand – and chose to prepare his son for it.
June 18, 2026
Ben Hunt's No1 Fan

The Unseen Side of Brisbane Broncos’ Ben Hunt: Through His Number 1 Fan’s Eyes

From Central Queensland footy fields to the biggest stages in the NRL, Ben Hunt’s number 1 fan has watched his career unfold – without ever letting a single moment define who he is.
June 02, 2026
Jarrod Berry

Good Man First: How Brisbane Lions’ Jarrod Berry Was Raised by His Number 1 Fan

From backyard footy to the Brisbane Lions, see how Jarrod Berry’s number 1 fan helped him become a good man first – and an AFL player second.
May 14, 2026

Stories of change

For better or worse, change happens to all of us – even our biggest sporting stars. These are some of their stories of change.

Craig Starcevich

Craig Starcevich: Winning Player, Winning Coach

Craig Starcevich is one of few professional Australian Rules football players who’s experienced winning an AFL premiership both as a player and a coach.
October 31, 2023
Portrait of Raecene McGregor

Raecene McGregor: Top of the world to uncontracted star and back again

Talented NRLW star Raecene McGregor reflects on her career with the Dragons, Broncos, Roosters and NZ teams.
September 19, 2023
Courtney Hodder

Courtney Hodder: Finding her place in her sport and her culture

Courtney Hodder is a proud Badimia Yamatji, Whadjuk and Nyoongar woman.
October 13, 2023
Portrait of Gerrard Sutton and James Graham

Gerard Sutton and James Graham: ‘Bad Friday’ TV grabs not an accurate picture

Ex-Bulldogs captain James Graham and NRL referee Gerard Sutton chat about a big moment from rugby league history.
September 19, 2023
Portrait of Joe Daniher

Joe Daniher: The challenge of pushing through injury

After a bright start, Joe Daniher’s AFL career was stalled by injury before bouncing back with the Brisbane Lions.
September 19, 2023
Portrait of Asu 'AJ' Kepaoa

Asu ‘AJ’ Kepaoa: From dark times to mental health advocate

Wests Tigers NRL player AJ Kepaoa talks openly about the highs and lows of his so far short but impressive career.
September 19, 2023

How to apply for a Youi sponsorship

Thanks for your interest in a Youi sponsorship. When reviewing sponsorship requests, we apply the same assessment criteria to all proposals received. This is to help gauge whether the opportunities complement our marketing strategy. 

When considering sponsorship proposals, we’ll only pursue opportunities that can be assessed against the following principles:

  • Must be aligned with Youi business, brand purpose and values and/or marketing objectives
  • Must be consistent with Youi corporate image and identity
  • Must enhance the reputation of the Youi brand in the community
  • Must have the ability to engage Youi our customers and communities we serve.

Youi will not support activities that:

  • Express political views
  • Support an individual1
  • May present a reputational risk2
  • Support marginalisation (gender, sex, religion or race)
  • Do not provide financial services exclusivity
  • Promote the business of gambling, alcohol, vaping, smoking or illicit drugs
  • Promote socially divisive issues or events 

To be considered for sponsorship, please ensure your request includes the following details:

  • A defined target audience
  • A detailed outline of the project/activity plans including start and end dates and event location/s
  • A performance evaluation framework outlining what success looks like for you, and for Youi
  • What other sponsorships are already in place, and confirm if Youi will be an exclusive sponsor in the insurance category 
  • Business opportunities
  • Cost of sponsorship

1 Except those in an ambassadorship or inspiration program
2 Determine by Youi’s Risk & Governance model

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